What type of IFE is best for marketing ?
Does seatback, mobile or Wireless IFE have a higher ROI for marketers ? Read more #wirelessIFE #seatbackIFE #Adaptive #adaptivechannel #marketing #MobileIFE
Which type of IFE system is best for your airline?
David Fairand, COO of Adaptive April 18, 2018 There are so many different types of IFE solutions available today that it’s difficult for an airline to know which would be the most beneficial. You might be thinking, ‘mobile or wireless IFE – or both?’, ‘is the seatback solution still necessary?’, or simply ‘help!’ So which type of solution is best for you, based upon your current marketing objectives? If your marketing objective is to reduce the cost of distribution of IFE con
The state of inflight entertainment, past, present and future; an Op-Ed contribution from Adaptive C
This is an Op-Ed contribution from Laurent Safar, the CEO of Adaptive, which provides mobile inflight entertainment to airlines. Published in Runway Girl Network Today’s consumers are completely different than the consumers of the past and their desire to be constantly connected has changed the aviation industry significantly in the past ten years; unfortunately for today’s cash-strapped airlines, keeping aviation technology up-to-date with consumers’ expectations is proving
